We’ll start with the basics that most people skip. Learn how Facebook ads actually work in 2025, why your current setup might be blocking your results, and how to structure your Business Manager, Pixel, and domain settings properly. Even if you're a total beginner, you’ll be set up right from the start.

Ads don’t work without the right offer. This module shows you exactly how to create an irresistible local offer that gets clicks and conversions. Includes proven offers that work for childcare centers, studios, local services, and more — plus a formula to build your own in minutes.

Learn how to craft image or video ads that grab attention and get your audience to act. We’ll walk through ad copy structure (even if you hate writing), visual tips, and how to avoid getting your ads disapproved. Includes plug-and-play ad templates and creative examples.

This is where most people get stuck — but not you. We’ll walk through exactly how to launch your ad campaign the right way. You’ll learn the differences between lead, conversion, and message objectives, how to set up your budget, targeting, and how to build out your ad step-by-step.

This is where most people get stuck — but not you. We’ll walk through exactly how to launch your ad campaign the right way. You’ll learn the differences between lead, conversion, and message objectives, how to set up your budget, targeting, and how to build out your ad step-by-step.

Ready to scale? Learn how to track your numbers, improve your cost-per-lead, and decide when to pause, duplicate, or scale an ad. Includes campaign frameworks for retargeting, nurturing, and evergreen lead gen so you can keep your pipeline full year-round.

Early buyers get exclusive access to the Ad Vault — packed with swipe files, tested ad copy, creative examples, offer templates, and full campaign walkthroughs. This module is regularly updated with new strategies as the platform evolves. You’ll always be ahead of the game.